Brand Values

  • ELEGANCE

    COLUCCI is rooted in elegance, making this value central to its brand identity. The brand is committed to offering a luxury experience that embodies timeless design, reflecting an appreciation for classic styles from the 1930s to the 1960s.

  • SUSTAINABILITY

    The brand is dedicated to ethical production practices, including the use of dead stock materials to prevent waste, small-batch production to minimise overproduction, and meticulous craftsmanship to ensure long-lasting quality.

  • CONSCIOUS CHOICES

    By prioritising premium materials, ethical production, and timeless design, the brand symbolises a commitment to fashion that goes beyond trends, allowing customers to make mindful decisions when choosing their wardrobe pieces.

High-Quality Craftsmanship

We prioritise ethical manufacturing in all aspects of our production process. All our products are meticulously crafted in the UK, Italy, or France by skilled artisans, and we actively seek partnerships with independent makers to preserve specialised skill sets.

To ensure the highest standards of working conditions and staff welfare, we conduct regular ethical audit checks and personally visit our factories. These measures go hand in hand with our commitment to maintaining ethical manufacturing practices.

In 2023, the factory responsible for producing our silk accessories achieved an impressive score of 9.4/10 in the QIMA Ethical Audit Report. We are dedicated to further improving this score to reach a perfect 10/10, reaffirming our unwavering commitment to sustainability and ethics in every aspect of our business.

Made-to-Order Production

We believe that the future of fashion production is in made-to-order services, as this method reduces waste and overproduction. Therefore, we primarily operate on a made-to-order basis and only have a limited amount of ready-made products available.

Made-to-order production is when garments are specifically to your unique preferences and measurements, only coming to life once your order is placed. This differs from the traditional production model that anticipates demand and produces in large quantities. Made-to-order production allows for greater customisation, reduces excess inventory, and promotes a more sustainable production process.

To ensure that our production process has a low environmental impact, any ready-made products we offer have been manufactured in small quantities. This approach is more sustainable and has a lower impact on the environment than traditional clothing production methods.

Deadstock Fabrics

We prioritise the use of deadstock fabrics, which are materials that have been made but are no longer utilised by a brand or mill. Our close collaboration with suppliers ensures that the fabrics we purchase were not produced intentionally in excess. This allows us to confidently work with these high-quality materials, preventing them from ending up in landfills.

In the luxury industry, deadstock fabrics present a sustainable option for clothing production. These fabrics, which would otherwise remain unused in warehouses or thrown out, significantly reduce waste and resource consumption compared to the production of new textiles. Moreover, utilising deadstock fabrics often results in unique and limited availability of garments, enhancing their value.